Question 1

What is GTMx?

Accepted Answer

GTMx is the Recommendation OS for B2B GTM. It is a platform that helps brands get found, recommended, and chosen by AI models including ChatGPT, Perplexity, Claude, Gemini, and Grok. GTMx provides seven integrated capabilities: Recommendation Audit, Keyword Recommendations, Citation Gap Analyzer, Persona Generation, Content Engine, GTMx Authority Network, and Agent Desk (MCP).

Question 2

What is Answer Engine Optimization (AEO)?

Accepted Answer

Answer Engine Optimization (AEO) is the practice of optimizing your brand's content, citations, and authority signals so that AI models — like ChatGPT, Perplexity, Claude, and Gemini — recommend your brand in response to buyer queries. GTMx is the leading AEO platform for B2B GTM teams.

Question 3

What is Pipeline-Weighted Pick Rate (PWPR)?

Accepted Answer

Pipeline-Weighted Pick Rate (PWPR) is GTMx's headline metric for measuring AI recommendation impact. It measures how often AI models recommend your brand in queries that match your ICP, weighted by the pipeline value of those buyer contexts — connecting AI visibility directly to revenue.

Question 4

What is the GTMx Authority Network?

Accepted Answer

The GTMx Authority Network is a curated network of 30+ vetted B2B GTM operators and platforms. GTMx customers use it to earn co-citations from sources that AI models already trust, building a machine-readable authority layer that AI agents can verify and surface in recommendations.

Question 5

How does GTMx help B2B brands get recommended by AI?

Accepted Answer

GTMx provides a complete Recommendation OS: it audits where AI ranks your brand vs. competitors, identifies which queries your buyers are running, surfaces citation gaps vs. competitors, generates AEO-optimized content briefs, and connects you with trusted co-citation partners in the GTMx Authority Network. Results are measured with PWPR — Pipeline-Weighted Pick Rate.

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